Bitdefender Named the Only Visionary in 2025 Gartner® Magic Quadrant™ for Endpoint Protection Platforms

Bitdefender Recognized for a Third Consecutive Year for Its Ability to Execute and Completeness of Vision 

Bitdefender is proud to announce that we have been named the only Visionary in the 2025 Gartner® Magic Quadrant™ for Endpoint Protection Platforms (EPP). This marks Bitdefender’s third consecutive placement in the Visionary Quadrant—a distinction we believe reflects our unwavering commitment to innovation, customer-centric security, and consistent execution in a rapidly evolving threat landscape. 

Gartner evaluated 15 cybersecurity vendors in this year’s Magic Quadrant using a broad range of criteria, including market understanding, innovation, product strategy, geographic reach, and customer experience. This evaluation also considered each company’s ability to execute across key areas, including product performance, sales, pricing, and support. 

The Only Visionary in 2025 

Cyberthreats are becoming more complex, leveraging AI, automation, and legitimate IT tools to evade traditional defenses. In this climate, innovation in endpoint protection is essential. Yet, true innovation remains rare. 

In our view, Bitdefender’s position as the only Visionary in this year's report validates our role in advancing the industry by solving modern cybersecurity challenges with forward-looking solutions that enhance visibility, control, and outcomes for security teams of all sizes. 

Innovation That Drives Real-World Protection 

At the heart of our vision is security, risk management, and compliance on a single platform, Bitdefender GravityZone. This unified solution integrates advanced endpoint protection (EPP), endpoint detection and response (EDR), extended detection and response (XDR), and cloud-native security into a single, cohesive experience. We believe our relentless focus on adaptive security, proactive risk reduction, and simplified compliance helps GravityZone stand apart. 

• GravityZone PHASR – This is a first-of-its kind innovation that automates endpoint hardening and attack surface reduction based on user context and risk exposure, countering the rise in Living-off-the-Land (LOTL) attacks. Bitdefender analysis of 700,000 incidents found that 84% of high-severity incidents utilize these techniques.
• GravityZone Compliance Manager – Staying compliant with regulatory mandates has become one of the most pressing challenges for modern organizations. Recognizing this critical need, Bitdefender created GravityZone Compliance Manager, a powerful solution built to streamline compliance, reduce complexity, and improve cyber resilience.  
• GravityZone Extended Attack Surface Management (EASM) – To effectively defend your organization, you should see it through the eyes of an attacker. This involves understanding your internet-facing assets, including websites, APIs, cloud applications, domains, and other related components, as well as their associated vulnerabilities. GravityZone EASM proactively identifies and mitigates these internet exposures. 

These capabilities build on a foundation that already includes industry-leading detection, threat correlation, and optional access to Bitdefender Managed Detection and Response (MDR) services for 24/7 expert threat hunting and incident response. 

Recognized by Gartner. Trusted by Customers. 

Alongside our position as a Visionary in the 2025 Magic Quadrant, Bitdefender is also honored to be named a Customers’ Choice in the 2025 Gartner® Peer Insights™ Voice of the Customer for Endpoint Protection Platforms¹. We believe this recognition, based on direct customer feedback, highlights the significant impact our solutions have on organizations worldwide. 

Whether deployed on-premises or in the cloud, Bitdefender GravityZone delivers advanced protection, deep threat context, and unmatched ease of use—helping organizations strengthen their cybersecurity posture without adding complexity. 

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We believe Bitdefender’s recognition as the only Visionary in the 2025 Gartner Magic Quadrant for EPP highlights our unique position in the market: trusted by customers, fueled by innovation, and focused on what matters most—layered security that excels in both proactive and reactive protection.

Read the 2025 Gartner® Magic Quadrant™ for Endpoint Protection Platforms