
A familiar OnlyFans creator appears in your TikTok feed. She looks into the camera, speaks in a recognizable voice and invites you to continue the conversation somewhere more private. Soon, she offers exclusive content in return for a quick payment.
Except the creator never recorded the video, never sent the messages and never received the money.
According to reports, scammers are now stealing creators’ photos and videos, animating still images, cloning voices and building fake social media accounts to deceive their fans.
The fraud may begin with a synthetic video, but it ultimately relies on a combination of impersonation, emotional manipulation and hard-to-reverse payments.
The scheme is a technologically enhanced form of catfishing. Instead of relying only on stolen profile pictures, criminals now use AI tools to make a still image appear to speak, then pair it with a synthetic version of the creator’s voice.
Scammers have used this material to create fake accounts on social platforms like TikTok. They then encourage fans to move to a direct-messaging service such as Snapchat, where the conversation is less visible and the imposter can apply pressure one-on-one.
The fake creator eventually offers exclusive content or a live interaction in exchange for payment, sometimes through Cash App, which lets users easily send, receive, and save money. Once the payment arrives, the scammer blocks the fan and disappears.
Peer-to-peer payment apps are especially useful to fraudsters because transfers can clear quickly and may be difficult to reverse.
A deepfake is media created with AI to make someone appear to say or do something they never said or did. It can involve a face swap, altered lip movements, a cloned voice, a fully generated scene or a mixture of authentic and fabricated elements.
In this campaign, scammers do not necessarily need a flawless, cinema-quality fake. They need just enough movement, speech and familiarity to make a stolen image feel like fresh proof that the account is genuine.
One fake TikTok video reportedly impersonating creator Elaina St. James animated a still photo and cloned her voice. The illusion was not perfect: the teeth appeared distorted and the eyebrows remained unnaturally still.
Social media viewers tend to watch short clips quickly and on small screens, making imperfections easier to miss.
Fans who send money are the most obvious victims, but the fraud also shifts blame and risk onto the person being impersonated.
Creator Jessieanna Campbell told USA Today that she regularly hears from confused fans who believe she accepted payments and then blocked them. One reported complaint involved $150.
The victim believed the face and voice belonged to the real creator, so the anger may be directed at her rather than at the unknown scammer.
The consequences can move offline. USA Today also spoke with a creator who said angry fans had come to her home, leaving her afraid to go outside at times. Impersonation can therefore cost creators income and trust while exposing them to harassment or physical danger.
People naturally use faces, voices and apparent live interaction as evidence of identity. Deepfakes exploit that reflex by borrowing a real person’s credibility and placing it inside a false story.
Bitdefender’s 2025 Consumer Cybersecurity Survey of more than 7,000 internet users in seven countries found that 37% consider deepfake videos a top concern regarding AI’s use in scams.

Social media was the leading scam-delivery channel, cited by 34% of respondents, while 66% said they post personal content such as photos, videos and milestones online.
That public material gives impersonators a person’s voice, expressions, routines, relationships and communication style — ingredients for a tailored scam.
As we explain in our guide to spotting deepfake videos, no single glitch proves that a video is fake. Compression, filters and poor lighting can also create strange effects.
Look at the source, the media and the request together.
Check whether the message came from the creator’s verified account or from a new profile using a similar name.
Visit the creator’s known website or official social media accounts directly rather than following a link supplied by the sender. Search for warnings about impersonators and confirm whether the creator actually uses the platform where you were contacted.
Slow down a short section and look to see whether the lips match the words.
Look for teeth that merge or change shape, frozen eyebrows, blurred facial edges, skin texture that shifts between frames, or hair and accessories that briefly disappear. These are reasons to investigate further, not proof by themselves.
A cloned voice may sound recognizable despite unnatural pauses, flat emotion, missing breaths or odd pronunciation. Background noise may cut in and out while the voice remains unnaturally clean.
Do not use voice recognition alone to confirm identity.
The behavior may expose the scam even when the video does not.
Be wary when someone quickly tries to switch you to a private chat, promises a live interaction, demands secrecy or requests advance payment through a peer-to-peer app, cryptocurrency, gift card or another difficult-to-reverse method.
Contact the creator only through an official account you locate independently. Do not simply ask the suspicious profile for proof of identity—the scammer controls that channel and can send more fabricated material.
For an additional check, Bitdefender RealCheck can analyze a suspicious video for signs of manipulation and deceptive intent. A detection tool should support independent verification, not replace it.
Creators targeted by impersonation should also document each account, alert followers through verified channels and avoid exposing home addresses, real-time locations or other details that could help an angry or confused fan find them offline.
A short synthetic video can provide a spark of credibility, while private messages, emotional attention and an urgent payment request do the rest.
If a supposed creator contacts you away from their official platform, don’t let a familiar face or voice settle the question.
Pause, inspect the account and the video, verify the approach independently and use a detection tool when needed.
Related:
Deepfakes are making romance scams harder to doubt
Is that video real? How to spot a deepfake before it fools you
The deepfake detector in your pocket: introducing Bitdefender RealCheck
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Filip has 17 years of experience in technology journalism. In recent years, he has focused on cybersecurity in his role as a Security Analyst at Bitdefender.
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