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World’s Best Antivirus Becomes Easiest to Use with Bitdefender 2015

July 2014

Bitdefender, the innovative security software solutions provider, has launched its 2015 product line that re-vamps internet security with a new concept blending award-winning security and exceptional performance with extreme ease of use and sublime simplicity.

Bitdefender 2015 fields the OneClick Security™ concept with a behind-the-scenes technology to automatically enhance work, play or media use, seamlessly support financial activity and steadily optimize systems. Right from the installation process, the array of features both bolsters the world’s best online protection and makes it the easiest to use.

The latest incarnation of Bitdefender, which has been proclaimed Best Protection by independent analysts for three straight years, brings you the new Profiles technology that determines whether you are working, playing or watching media and fine-tunes settings to offer you the focus and resources to support each activity.

 “Simplicity is the backbone of Bitdefender 2015. I am confident that every user, regardless of computer skills, will comprehend in just a few minutes what the new Bitdefender 2015 products line is all about and they will learn even quicker how to use it,” said Bitdefender Chief Security Strategist Catalin Cosoi. "Today's growing internet cyber-crime environment and the increasing use of technology heightened demands on security, meaning that we had to build an extremely user-friendly concept behind our key technologies.”

Bitdefender also now integrates its maximum security Wallet feature, which secures sensitive data while keeping it conveniently to hand, with the hacker-proof Safepay secure browser to automatically fill in payment details and ease your online financial life. And the new Quick Vulnerability Scanner warns of vulnerable or outdated software, missing Windows security patches, and potentially unsafe system settings.

OneClick Optimizer deploys a series of tune-ups with a single click to keep your system running at top speed and the exclusive technology of Bitdefender Photon™ gradually molds itself to your system to visibly improve system performance.

Autopilot, crafted from Bitdefender’s decade of experience in the fight against malware, automatically takes the best security decisions for you so you can focus on the task at hand. The new Security Report keeps you abreast of the latest happenings with your system, including app optimizations, freed up space and available storage, while offering tips for a better security set-up.

Alongside the new classic line, Bitdefender has revamped the Dacian Wolf’s image according to the company’s core values. The Dacian Wolf embodies the firm dedication and innovation of Bitdefender in an industry with zero room for error.

Bitdefender is also launching a new web site that offers a more responsive experience, centered on simplicity and consistency, with improved cross-platform performance and browser compatibility.

About Bitdefender®

Bitdefender is the creator of one of the world's fastest and most effective lines of internationally certified internet security software. The company is an industry pioneer, introducing and developing award-winning protection since 2001. Today, Bitdefender technology secures the digital experience of 400 million home and corporate users across the globe.

Top international testing organizations and world-renowned software reviewers acknowledge Bitdefender as a provider of the world’s most effective antimalware solutions. In January 2014, Bitdefender won top honors from AV-TEST, becoming the first solution to win “Best Protection” and “Best Performance” simultaneously. Bitdefender has also confirmed its industry leadership status with titles including “Best Antivirus of 2014” and two Editor’s Choice awards from PCMAG, and 2013 Editor’s Choice from CNET.

For more information about Bitdefender products, visit the security press room. Bitdefender also publishes the HOTforSecurity blog, with stories from the underworld of internet fraud, scams and malicious software.