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Three Bitdefender Executives Recognized on CRN’s 2020 Channel Chiefs List

February 2020

Bitdefender is proud to announce that CRN® has named three Bitdefender executives to its 2020 list of Channel Chiefs

Bitdefender, a leading global cybersecurity company protecting over 500 million systems worldwide, is proud to announce that CRN®, a brand of The Channel Company, has named three Bitdefender executives to its 2020 list of Channel Chiefs.


The 2020 Channel Chiefs list, which recognizes top vendor executives who continually demonstrate exemplary leadership, influence, innovation, and growth for the IT channel, includes Bitdefender Vice President of Global Sales and Channels Joe Sykora, Bitdefender Senior Manager of the worldwide Partner Program Raluca Avram and Bill Bellano, Bitdefender’s Regional Vice President of North America Sales & Channels.


“The IT channel is undergoing constant evolution to meet customer demands and changing business environments,” said Bob Skelley, CEO of The Channel Company. “CRN’s Channel Chiefs work tirelessly, leading the industry forward through superior partner programs and strategies with a focus on helping solution providers transform and grow. Our team here at The Channel Company congratulates these outstanding individuals for their dedication to the channel.”


The 2020 Channel Chiefs have shown outstanding commitment, an ability to lead, and a passion for progress within the channel through their partner programs, CRN says. The honorees were chosen by the CRN editorial staff for their dedication, industry prestige, and exceptional accomplishments in driving the channel agenda and evangelizing the importance of channel partnerships.


“It’s an honor to make the Channel Chiefs list and the fact that Bitdefender has not one, but three, spots on the list in 2020 attests to the effectiveness of our award-winning partner program, which is constantly innovating and improving,” said Sykora. “We’re looking forward to a banner year in 2020 due to these factors, as well as our additional investment in regional channel partner resources, our new cloud and MSP programs, and the superior technology in our integrated solution that now includes Network Traffic Analytics.”


Avram attributed the honor in part to recent Bitdefender accomplishments focused on “delivering outstanding partnerships with our channel.”


“We have rolled out a revamped MSP Partner Program to ensure our MSP have more dedicated tools to grow their revenue stream, launched a new lead generation program by acquiring a turnkey channel marketing automation tool available to all our partners, and we’ve shifted our efforts to better communication channels, as we see an increased need to focus more on building stronger and more personalized business partnerships,” Avram said.


Bellano attributed Bitdefender’s success in part to the company’s “focus on our partners’ point of view and making our programs easier to understand and participate in.”


“We’re making big investments in our MSP program, cloud offering, technology, and our people,” Bellano said. “We concentrate on giving our partners the tools they need to succeed at meeting customer security needs and expectations. We have a great opportunity to build stronger partnerships in the market, while other companies are walking away from business.”


CRN’s 2020 Channel Chiefs list will be featured in the February 2020 issue of CRN Magazine and online at


About The Channel Company

The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.